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Frequently Asked Questions
The cost of your edition depends on 3 things:
• Your paper choice. Visit our Print Pricing guide to help you gauge the price of the papers we offer for your edition.
• Each print will cost the same as your approved proof, though Quantity Discounts begin with as few as 10 prints. You can calculate the cost yourself by visiting our Print Pricing guide or let our system calculate the printing cost for you by uploading your image to our Editions Interactive Tool.
• The size of your prints including the border.
To calculate the border size into the cost of your prints, use this formula:
Inches on One Side x 2 = Border Inches of Length or Width
Ex: if you want a 3 inch border on every side, the formula is:
To determine the square footage of your print, use this formula:
(Length + Border) x (Width + Border) ÷ 144 = Square Feet, round up to the next ½ square foot. (144 is the # of square inches in a square foot)
Ex: if you want 16x20 inch prints with a 3 inch border, your formula is:
(16 + 6) x (20 + 6) ÷ 144 = 3.972 square feet, rounded up to 4 Square Feet
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Good news! We have set up our Giclee Editions services so that everything can be done manually online in a DIY (Do-It-Yourself) spirit. This keeps prices low — making the fine art reproduction process accessible to even more artists and photographers than ever before — and provides the ultimate in speed and convenience. So, if you prepare your image for digital upload to our website, there are rarely unexpected fees.
The way you prepare your image can affect your overall expenditure:
• If you do not have a digital original file to upload to our site, see our Set-up Fees. Note: Unless you are a digital photographer or artist, we suggest a local professional scan and/or photograph your work because digital originals uploaded via our website are cost effective and do not require set-up fees.
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If you would like us to make changes to your proof, see our Color Correcting Fees.
• If you need to send a digital file on a CD, there is an additional fee for manual handling and uploading.
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If you need an Editions Team member to input your order, there is a small additional fee.
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As anticipated, every purchase will accrue Shipping Costs.
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Remember — the cost of your first proof is credited back when you order your edition, but extra proofs cost the same as an individual print.
Payment is made online at the time each order is placed. Your first proof is credited back to you when you place your first edition order of 5 or more.
Ultimately, the price is totally up to you.
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Consider the price of your original work, which should be much higher, as a guide to how much you will sell your editions for.
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It’s a buyers market, so if your work is in high-demand, you can charge more for your prints than a relatively unknown artist.
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Your gallery, representative or agent may want a percentage of the sale.
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The size of your prints will affect the price you assign your work. Consider offering multiple sizes, such as small, medium and large versions so anyone who loves your work can afford to acquire it.
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The cost of printing, matting and framing will also affect the price at which you sell your prints.
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The quantity of your edition also has an impact. Generally, limited editions are seen as collector’s items and often sell for more than open editions.
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By the way, if you use our online enhancements to help Sell Your Work, you’ll be able to generate even more revenue on every print.
If you know how to create your own digital files, make sure they are 300 dpi/ppi (dots per inch/pixels per inch) at actual output (print) size. Also, make sure you use RGB (red/green/blue) because our printers and RIP software are profiled to print only RGB files. We prefer .tiff format with no compression, but .jpeg format is also acceptable. You can upload images to pictureframes.com up to 250 MB; if your image is larger than 250 MB, you will need to mail us a CD with your artwork on it.
Note: For those of you using Photoshop or a similar program, remember to merge all visible layers, including text layers.
It is possible, but our Master Giclee Printmaker suggests your digital camera be no less than 5 mega pixels on its highest resolution setting for RAW format. We can accept .tiff or .jpeg formats. Your print will look crisp up to 8x10 inches; beyond that you may lose clarity. You will also need to make sure your artwork is properly lit for the best reproduction. Most consumer digital cameras are not made to capture the intimate detail of brushstrokes and subtle color variations. We recommend having your work professionally scanned or photographed for the best results.
For the best print, your image should be photographed with an even light over the surface without any reflections from the flash or strobe because they will show up in the print.
If your photographer is creating a transparency, make sure they shoot a 4x5 inch transparency with gray scale and color card.
If your photographer is creating a digital file, make sure the optical file size resolution is 300 dpi/ppi (dots per inch/pixels per inch).
Yes, we can scan your original art on paper up to 12x18 inches. We can also photograph a digital file with final output (print) size of 16x20 inches. However, we suggest you have your work professionally scanned or photographed locally to avoid shipping original artwork and accruing additional fees. Many artists do not like to mail their originals as they can be damaged in the process and there are extra costs involved including shipping and scanning fees. For the quickest, easiest and most cost efficient creation of your edition, we recommend you upload a digital image of your work to our website.
We print at a resolution of 1440x720 pixels.
Giclee reproductions are a very successful way to profit as an artist. Although your fans appreciate the time and energy you’ve put into your original works of art, they may not be able to afford the pieces they desire for their collection. Giclee prints are fine art quality reproductions that last for generations, yet the price that you set will only be a fraction of the cost of the original, making your art more affordable to more people who love your work.
For example, it could take a while to find that one collector who’s able to buy your original for $3,000. On the other hand, inspiring 10 collectors who’d love to acquire your work is much easier when it costs them each only $300 for the giclee reproduction. Plus, you’ll still have the original to sell, when that one well-heeled art lover does contact you to make their purchase. Sound tempting? Read on.
More benefits
This opens a floodgate of possibilities. More of your art on display in the world means an expanded fan base and increased exposure, which, in turn, raises your profile and the value of your work. So, giclee reproductions can provide a more steady income while your originals increase in value.
And, as an added benefit to admirers of your work (as well as your own bottom line), you can even offer giclee editions in multiple sizes, creating additional price points. This now enables anyone who truly loves your work to afford it.
Offering your work as a limited edition, rather than an open edition, is a unique way to increase the value of your giclee reproductions. The smaller the edition (typically between 25 and 250), the greater the perceived value of each print — and as your edition sells out, the value of the remaining prints also increase. After all, with fewer and fewer available for purchase, they become even more precious.
Only at pictureframes.com
One thing special about the giclee editions at pictureframes.com is that you can order an edition as few as five at a time, gathering additional orders from clients for reprints. This means you don’t have to worry about being over-extended and there is no obligation to finish an edition. Of course, you always have the option to order your prints all at once, qualifying for one of our quantity discounts (starting with only 10 prints!) and further increasing your margin on every print.
Coming Soon: Special Reseller Account
Pictureframes.com is always thinking of more ways you can make a profit from your giclee reproductions. Coming soon is our special "Reseller Account," where you will be able to set your own mat and frame prices, show clients what their finished pieces will look like, online, and have the final presentations shipped directly to your buyers in unbranded packaging. This way, they’ll never know pictureframes.com is involved and will never see your wholesale cost. Not only is this an impressive service for your clients, but you get the increased revenue from matting & framing — and we provide you with additional discounts, beyond our already low prices, on every purchase. For more information, visit www.pictureframes.com/editions/sellmorework.html.
No. Your uploaded high resolution images are maintained on our internal server which is firewall protected. The screen resolutions of all images on our site are deliberately too low for good print quality.
Our Epson 9600 printers will print as large as 42x80+ inches. (Length is not an issue because our papers come on long continuous rolls.) We can print images with a minimum of 1 inch border as wide as 42 inches.
We can stretch canvases up to 35x35 inches and mail framed images up to 50x50 inches.
According to the Library of Congress, visual artwork is considered copyrighted the moment you create it. Your work is automatically protected by the law of the United States and no one else has permission to reprint or use your work for profit in any way without your permission. However, there are legal benefits to copyrighting your work. Visit the above link for full details.
Yes. With the advancement of the giclee method, many photographers are now enjoying the choice of watercolor papers, canvas, and other substrates to gain a desired texture, softening effect and image quality.
Yes, but please take great care! Stretching a giclee printed canvas is a more delicate process than stretching a blank canvas. If you stretch too tight, the image may look as though it is cracked. If your print is damaged as you are stretching the canvas, we can not be held responsible.
We can stretch your giclee printed canvases or Gallery Wrap your canvas prints for you so that you don’t have to worry. If any damage occurs in the process, it will be reprinted at no cost.
Your giclee prints are guaranteed to last up to 75 years under normal gallery conditions. We do not recommend hanging your prints in direct sunlight or rooms with high humidity such as a bathroom or kitchen. We always recommend matting and framing your prints with acid free products for protection. A protective coating is applied to all canvases. They are not waterproof; however we do offer one water resistant inkjet canvas.
Yes. We need your proofs to make any changes and to compare your approved proof to your edition prints. We keep your proofs on file, but should you wish, we will send your proof(s) back to you. You may need to cover the cost of shipping.
If your prints arrive damaged, simply contact our customer service advisor by calling 800-332-8884 or customercare@pictureframes.com. They will quickly work with you to correct the situation. No claims will be honored more than 45 days beyond invoice date.
Ask now!
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